Reading Habits that Can Harm You and Your Vision

Geno

You might think that what you do when you read is inconsequential. After all, it’s the printed words on the page that ultimately define your reading experience, but how you absorb those words is crucial to successfully digest the material in question. Every good reader has developed their own approach […]

Making the Most of Your eCommerce Business amid the Pandemic

Geno

It’s no surprise how the COVID-19 crisis has brought the world to a standstill. Malls, schools, commercial establishments, and public places have been either closed or restricted. Also, the stay-at-home orders and restricted movements have forced individuals and families to stay indoors. As such, people have heavily relied on online […]

Selling Luxury: Focusing on the Lifestyle, Not the Product

Geno

Consumers do not want tobuy something because they can afford it.They need their purchases to reflect their lifestyle or the lifestyle they aspire to have.Luxury brands naturally find themselves in this space because they represent the potential of living that lifestyle. But they no longer have a stranglehold on selling […]

Keep Your E-Commerce Sales Hot with These 5 Tips

Geno

When people hear the word summer, they usually think of long, lazy days, road trips and other summer break activities that will help them enjoy the season. Unfortunately, retailers don’t get to enjoy the hot season like customers. The season means a dip in revenues for many e-commerce stores. Customers […]

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