RAM Releasing, a division of arthouse distributor Film Movement, announces the DVD release of APP, Bobby Boermans’ thriller that is the first film made with the intentional inclusion of content on a second, mobile screen, is available to own on December 30, 2014. The techno-thriller features an accompanying app equipped with sonic technology that triggers additional content during the movie – off-screen text messages between characters, an alternative angle in a scene, and more. The IRIS app can be downloaded to iPhone or Android for free by texting IRIS to 97-000
Anna Lives with her best friend Sophie, and balances psychology classes with supporting her brother and his recovery following a traumatic motorcycle accident. She’s never far from her cellphone, and after a night of partying in the dorms, Anna wakes up groggy and hungover only to find that a new app has been inexplicably added to it. Initially helpful and clever, IRIS soon begins behaving mysteriously, answering personal questions it shouldn’t know, and sending inappropriate images to her contacts. When it becomes clear she can’t simply delete the unwanted, evil app, Anna’s efforts to confront it will set in motion a fearful series of events that will put her life, and that of her roommate and her fragile brother, in fatal danger.
APP enjoyed an extensive theatrical and On Demand release earlier this year. Available to own on DVD December 30 at Amazon.com and other major retailers, the home video release includes extensive bonus content:
- Director Bobby Boerman’s commentary
- Special Effects bonus featurette
- Original APP theatrical trailer
The film will also be available to own digitally on December 30. Praise for APP includes:
“App is a kick ass thriller on its own and becomes more engrossing at times when the “second screen” tech is used…this “second screen” stuff is pretty damn fun.” – Bloody Disgusting
“The character of Anna elevates the film above its equally generic peers. She’s smart and capable both intellectually and physically, and it’s incredibly refreshing to see… Hoekstra makes Anna a convincing character in both her dramatic delivery and her physical prowess, and she manages a charisma on par with a Lisbeth Salander-type only without the accompanying body piercing, rage and sexual assault.” – Film School Rejects
“[APP is…] fast-paced thriller with a gimmick that is almost as goofy as its premise, but the actors involved and the level of energy makes the ride a fun one.” – Ain’t It Cool News
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